DELISH TOMATO MIX
TOMATO MIX BRAND
CLIENT
kenny's Kitchen
PROJECT BRIEF
Kenny's Kitchen tasked chukwudi with the development of a compelling brand identity, a converting marketing content, and a striking label design that would attract potential buyers to make a purchase
CATEGORY
Branding, and Package Design
WHAT WAS DONE
Branding | Graphic Design | Package Design | 3D Modeling & Render
PURPOSE
The transparent look of Delish Tomato Packaging was agreed upon in other to gain customer's approval, customer's trust, and also for consumers to make better informed decisions of the product quality and to be reassured that the quality of the product won't change overtime, and also to gain trust
A Product that doesn't communicate with customers, is less likely to succeed in a crowded store/market. The decision to make use of the black label was to create harmony in the graphic design considering the color of the package lid, and to perfectly contrast with the white color of the font and above all, to enhance visibility for customers.
The content on the label was strategically crafted, using consumer insights and the creative process of the packaging was strategically planned, making the graphic design, simple and attractive.
The content on the label was strategically crafted, using consumer insights and the creative process of the packaging was strategically planned, making the graphic design, simple and attractive.
OUTCOME
In 2021, The Delish Tomato brand received positive feedbacks for the package design and delicious content from consumers. The Delish Tomato brand was also rated the 7th place for consumer's choice in a crowded market. Result gotten from an analyzed survey (Research result from Kenny's Kitchen)
2D PACKAGE DESIGN
Chukwudi's ideas were eventually brought to light in the making of the Delish Tomato package design. The idea that was eventually achieved in the creation of the Delish Tomato Brand label design was the creating of a package design that resonates with the audience, stands out when displayed on shelves and robs shoulders with competing brand. Finally, communicates with ideal customers
2D DRAWING DEPICTING THE CYLINDERICAL VIEWS OF THE DELISH TOMATO BRAND
Left view
Front view
Right view
3D PACKAGE DESIGN
Creative Presentation of the Delish Tomato Brand
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